Fit for the future: Why you should switch to the editorial system Content-X now

Content-X is an editorial system for publishers and corporate publishers developed together with our partners at Digital Collections, and it can look back on a successful year. We have taken this opportunity to put together another detailed overview of the advantages of Content-X for your editorial departments.

Since its start at the Cellesche Zeitung in 2011, we have continuously developed the Content-X editorial system further and were thus able to win new customers each year. In 2018, yet more German media houses and the largest magazine publisher in Norway have opted for the system.Other publishers are very close to making a decision in favor of the editorial system. Read on to find out about the exact functions that Content-X can offer you now and in future.

Quick implementation, central storage and flexible usage options

Implementation times for Content-X are normally less than six months. During this time, we carry out all the necessary integrations and configurations with you. The system’s open interfaces ensure that you can connect Content-X without problems to standard industry programs such as InDesign, WordPress or Drupal. But Content-X offers more than flexible configurations and enhancements: editorial departments can also make their day-to-day work much more efficient with the system. All that is needed for editors to use Content-X are a current browser, a login and an internet connection. The system is perfectly suited for easy integration of freelance editors and writers.

Content-X lets editors enter texts quickly and in a media-neutral format, while image and video material is also stored centrally. The powerful digital asset management, DC-X, provides the basis for Content-X. This means that complicated and confusing folder structures, documentations and storage locations are a thing of the past. The system efficiently researches and performs editorial tasks since all assets are entered centrally and because it uses sophisticated indexing and an intelligent search function that is based on semantic analysis. This means managing content becomes a piece of cake.

Content-X also shows great flexibility when playing out this content as all assets are entered and saved in a strictly media-neutral format. The editorial office can supply material to the traditional print channel just as easy as to a website or a Facebook page. The system has virtually no limits in terms of configuration. Publishing does not get much more efficient than this.

Template-based production

The editorial system Content-X uses InDesign, the industry standard, as its layout tool. At the same time, it helps to cut unnecessary software license costs. The latest version of Content-X therefore includes the option to produce default pages based on templates. The entire workflow from creating the pages to adding content to the article templates and creating the print PDF can be done without InDesign here. This makes the workflows more efficient for editorial staff and lets the layout team focus on its core competencies once again. This leaves more time for the creative design of elaborate cover stories and other articles. You also add value to your publication to be enjoyed by your readers.

When looking at it in closer detail, Content-X also offers many other new features. We improved the display of planning statuses in PlanPag and added a new status overview in the CX planner, as well as previews of placed ads.

New features in DC-X

The DC-X Digital Asset Management system by Digital Collections constitutes the basic framework of Content-X. This is why new features in the DAM also benefit Content-X. The current release, DC-X 3.0, contains quite a few of these: For example, DC-X now offers a double-page view for multi-page articles and placeholders for joint captions. The release also includes a Drag & Drop function for stories and has improved the function for creating and editing image containers. Captions to be used for multiple images at the same time can now be written even before you have selected and placed all the images. Placeholders show the number of planned images and can be substituted with the “real” images one by one. Another new feature is the Drag & Drop function for stories. These can now be dragged directly to a certain collection from the left-hand navigation bar in the story editor. Last but not least, there is a small change that will also please the IT people amongst you: The integration of Custom Tiny MCE Plugins, which come with their own functions, can now be configured easily and without the need to consult a developer.

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